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Achieving Flawless Skin With Makeup Makes Us Feel Good

 
 
Why do we buy makeup? Most women try to get flawless skin with makeup to look good, but does it go further than this?

In 2011, a study by the University of the Basque Country delved into the reasons many of us have for buying cosmetics. Getting flawless skin with makeup can be a psychological process.
 

Stunning Lady With Flawless Skin With Makeup Looking Into The Camera

 
It was discovered that advertising for cosmetics deliberately set out to make us all feel ugly in comparison to the models used. Sadly of course most of us are unlikely to achieve such flawless skin with makeup as the photographs used in advertising are often airbrushed to look perfect.

Nonetheless the cosmetics industry is growing: the world market is presently worth $243 billion, an increase of 3% since 2008 (www.ibisworld.com). Figures from CTPA also show that the UK market was worth £8.3 billion ($13 billion) in 2011 and the European market €67 billion ($90 billion).

There is certainly evidence that wearing cosmetics correctly makes the wearer feel a great deal better about herself. Knowing that the wearer demonstrates how she looks after her health and takes care of her appearance helps boost self-esteem. Of course we should never judge people by their looks but subconsciously we look down on people who clearly do not care for their appearance.

We all want to look attractive to the opposite sex and achieving flawless skin with makeup frequently helps achieve this. Looking good often helps in situations such as seeking employment too.

Getting our look right by practising with cosmetics has positive trade-offs therefore so it is worth finding the best makeup for your skin and working on looking good. Spend time on how you look and the results may surprise you.

Read more about the psychological effects of makeup on the Science Daily website.
 

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